Pre-orders of the Sony A7R III have been so strong that Sony Japan has announced that deliveries could be pushed back as the company struggles with demand.

Sony Japan announced on its website (note: text is from a Google translation):

The order received from Tuesday, October 31, the digital single lens reflex camera “α 7 R III” has received orders exceeding our expectations greatly, and it is time to receive time to deliver goods I will. For reservations up to the release date it will be delivered in order by early December.

We will do our utmost to respond to customer’s request as much as possible, so please wait for a while.

We reported last week that the Sony A7R III, despite its price tag, is already one of the best-selling cameras on Amazon.

Sony A7R III vs Sony A7R II