News |OWC Unveils Atlas Pro and Ultra CFexpress 4.0 Memory Cardss

OWC Unveils Atlas Pro and Ultra CFexpress 4.0 Memory Cards

OWC Atlas Pro and Ultra CFexpress 4.0
News

OWC, has announced the launch of the OWC Atlas Pro and Ultra CFexpress 4.0 memory cards. These groundbreaking cards offer double the speed of CFexpress 2.0 memory cards and the unique capability of upgrading previous generation Atlas 2.0 memory cards to the new CFA (Compact Flash Association) CFexpress 4.0 specification.

The new Atlas Pro 256GB, Atlas Pro 512GB, Atlas Ultra 1TB, and Atlas Ultra 2TB cards leverage PCIe Gen 4 technology to deliver read and write speeds of 3650MB/s and 3000MB/s, respectively. This represents a staggering 97% increase in speed compared to the previous generation cards. These remarkable speed enhancements not only enable capturing stunning 4K, 6K, and 8K+ videos but also facilitate swift access and offloading of content for seamless editing and distribution.

OWC’s Innergize software allows users to upgrade the firmware on previous PCIe Gen3 Atlas Ultra 1TB and 2TB cards to CFexpress 4.0 firmware. This exclusive upgrade almost doubles the current read/write speeds, taking them from 1850 and 1700MB/s to an astonishing 3650 and 3000MB/s. I’ll be testing this out with the OWC Atlas Dual CFExpress card reader.

The Atlas CFexpress CFA 4.0 memory cards are also backwards compatible with CFA 2.0 PCIe Gen 3 hosts, offering both flexibility and top-notch performance.

Larry O’Connor, founder and CEO at OWC, said, “Giving existing OWC Atlas memory card owners the flexibility to upgrade their products and take advantage of the latest speeds without having to purchase new cards is a game changer that we are delighted to bring to the table.”

The OWC Atlas ecosystem is a comprehensive solution designed to support photographers and videographers throughout their creative process. Comprising Atlas Memory Cards, OWC Innergize software, and Atlas Card Readers, this ecosystem ensures the seamless flow of creativity from camera to audience.

Pricing, Availability, and Upgrades

  • Atlas Pro CFexpress 256GB and 512GB memory cards will be available in October, priced at $169.99 (256GB) and $199.99 (512GB).
  • Atlas Ultra CFexpress 1TB and 2TB memory cards will also be available in October, priced at $579.99 (1TB) and $999.99 (2TB).
  • Users can download the OWC Innergize software to upgrade their Atlas CFexpress 1TB and 2TB memory cards, originally labelled at 1850MB/s, to the new CFexpress 4.0 specification. The Innergize for Mac is available now, with the Windows version coming soon.

For more details check out the OWC website

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