The “shot entirely on” film has become a well-worn marketing format, but DJI’s latest has a name attached that makes it worth a second look. FAMILIARITÉ is an original short shot completely on the Osmo Pocket 4P, starring and directed by Isabelle Huppert — one of the most acclaimed actors of her generation. You can watch it on DJI’s YouTube channel.
Huppert is not the obvious choice for a camera launch, and that is rather the point. With a career spanning five decades and well over a hundred films, she is an actor associated with directors like Haneke, Chabrol and Verhoeven rather than with product campaigns. That she also directed this piece is the more interesting detail: Huppert has spent her career in front of the camera, so stepping behind one — and choosing a device that fits in a coat pocket — says something about how far these cameras have come.
The film has been released across DJI’s channels alongside behind-the-scenes material and creator-focused content exploring both Huppert’s approach and what the Pocket 4P can do. For anyone weighing up the camera, that behind-the-scenes footage is arguably the more useful watch, since it shows the thing being used rather than simply the result.
It is worth being clear-eyed about what these films demonstrate. A short shot by a world-class performer with professional lighting and grading tells you what is possible in expert hands, not what you will get walking out of the door with one. That said, the Pocket 4P is a genuinely capable device — as we found in our review — with a 1-inch sensor, a claimed 17 stops of dynamic range, 10-bit D-Log 2 and a 60mm equivalent portrait lens. Faces and skin tones are exactly where DJI has focused its attention, which makes an intimate character piece a sensible showcase.
The broader story here is about who these cameras are now for. When the first Osmo Pocket arrived in 2018 it was a vlogging tool. Eight years on, DJI is putting one in the hands of a César-winning actor and letting her direct with it. That progression says as much about the state of small-sensor video as any spec sheet.
FAMILIARITÉ: what to know
Format: original short video. Camera: shot entirely on the DJI Osmo Pocket 4P. Starring and directed by: Isabelle Huppert. Released: across DJI’s official channels, accompanied by behind-the-scenes material and creator-focused content covering both Huppert’s artistry and the camera’s creative potential. Where to watch: DJI’s YouTube channel.
