A new video coding standard, H.266/VVC (Versatile Video Coding), promises to reduce the size of video files by half and could be ready to use by the end of this year.
Developed by Fraunhofer HHI and companies such as Huawei, Sony, Apple, Qualcomm and Microsoft, the new H.266/VVC codec produces files that are 50 smaller than H.265/HEVC.
The new standard is aimed at those filming in 4K and 8K to reduce memory card space, as well as share or back up more quickly.
The developers say the new H.266/VVC standard makes it easier to transmit video in mobile networks by reducing its data requirements. Fraunhofer HHI says:
For instance, the previous standard H.265/HEVC requires ca. 10 gigabytes of data to transmit a 90-min UHD video. With this new technology, only 5 gigabytes of data are required to achieve the same quality. Because H.266/VVC was developed with ultra-high-resolution video content in mind, the new standard is particularly beneficial when streaming 4K or 8K videos on a flat screen TV. Furthermore, H.266/VVC is ideal for all types of moving images: from high-resolution 360° video panoramas to screen sharing contents.
Fraunhofer HHI also helped develop the previous H.265/HEVC and H.264/AVC standards.
Via DPReview